National Digital Experts Bring the Future of Social Media to Detroit this April

DETROIT, February 9, 2009 — Module LLC will host the Module 09 Midwest Digital Conference to be held April 10, 2009 in Detroit, Michigan. Professionals from around the country will gather together to discuss the future of digital media and its related impact on business.

The conference is designed for both professionals and students in marketing, public relations and business development. Attendees will gain practical knowledge and a greater understanding of how digital technology can be applied to strengthen communication across all audiences — both inside and outside an organization.

“The digital landscape is changing at an extraordinary rate,” commented Adrian Pittman, Conference Chairman. “To keep pace, business leaders need to appreciate the tools available … how to navigate and connect their organization’s content creators with external audiences.” Pittman is a 16-year marketing veteran and founding partner of Module LLC.

Pittman added, “In the spirit of the conference theme, attendees will impact what’s covered on stage. We will use the latest trend-tracking software to monitor, in real time, which items interest our audience most … then immediately feed those relevant topics to our speakers. We’ll leverage the interactive conversation, bringing added value to both the audience and our digital experts.”

Featured presenters include:

• Chris Brogan, ChrisBrogan.com, a ten-year veteran of using social media and technology to build digital relationships for businesses, organizations, and individuals.
• Marcel Lebrun, Radian6.com, the CEO of Radian6, is a serial entrepreneur with a decade of experience with technology start-ups and an understanding of how technology impacts business.
• Shannon Paul, Hockeytownblog.com, is enthralled with communications issues and new media, and currently creates content and social media strategies to help the Detroit Red Wings broaden its fan base.

Module 09 Digital Conference highlights:
Our goal is to help companies respond to new media communication challenges including:

• Why should I care about the digital landscape in 2009 (and beyond)?
• Which technologies are right for my needs?
• How do I manage communication via the digital space?
• How do I measure my return on investment?

Featured sessions will provide practical approaches to meet these challenges by using readily available digital tools:

• How to evaluate and integrate new technologies and trends for your business
• Selecting the right digital channels to broadcast your message
• Your digital mindset: How to create your online presence
• Digital marketing’s global impact

Social Media Symposium: How to responsibly broadcast your message over the social media channel

• Relationship management via the social media sphere
• Learning to listen: How to hear your customers and join the discussion
• Making social media work for your brand

For more information about the Module 09 Digital Conference, please visit the conference web site or contact us.